Blog Aigen Digital Marketing, Investigación de Mercados, Publicidad
We have seen in recent years the Internet boom and the global economic crisis have shifted the global advertising market. Strategies that two years ago were at the top, are now outdated and in the trash because the market has changed, and has changed substantially....
Blog Aigen Digital Marketing, Buscadores, Investigación de Mercados, Marketing, Páginas web, SEO
Google Panda, Google Penguin. What’s the difference? The first one I have appreciated is the weight of Google +1. Some of the post I’ve written are highly positioned that another ones just because these ones have more +1 clicks. Is this a Google tactic for...
Analytics, Blog Aigen Digital Marketing, Investigación de Mercados, Marketing, SEO
One of the problems doing SEO is to count on the maximum from Internet tools. In this sense, we have to research, compare, act and evaluate everything what we do. SEO Power Suite is a package with four tools: Rank Tracker, Website Auditor, SEO SpyGlass and Link...
Blog Aigen Digital Marketing, Investigación de Mercados, Marketing
Cómo podemos saber qué vídeo llega más a un público de entre 25 y 35 años Algunas empresas se preguntan, a la hora de decidir entre dos tipo de productos audiovisuales, qué vídeo llega más a un público de entre 25 y 35 años. Saber cuál de entre dos vídeos será más...
Analytics, Blog Aigen Digital Marketing, Investigación de Mercados, Marketing
…Or selected information is power? All of us heard this sentence when we were not as old as we are. In that times not so long ago, having the best information was a key for success. Today, in the Digital Media Era, we have full access to all the knowledge in the...
Blog Aigen Digital Marketing, Investigación de Mercados, Marketing, Páginas web, PPC, Proyectos, Publicidad
Pay per Click Estos días nuestros conocidos de Google están regalando a manos llenas unos vales de 75 € con los que hacer publicidad en Google Adwords. Casi cualquier revista medianamente enfocada al público alfabetizado en internet, así como múltiples banners (eso...
